POSTER DESIGN
THE CHALLENGE
In an age dominated by instant visuals and short attention spans, the challenge was to create posters that go beyond surface-level impact—works that provoke thought, reward close attention, and blur the boundaries between medium and message.
THE APPROACH
Drawing on both digital and analogue processes, I developed a series of posters that fuse layered acetate textures, screen printing, and transparency effects. Inspired by cinematic composition and experimental typography, the work uses shifting text and recorded urban footage to construct a dialogue between motion and meaning. The layouts challenge conventional poster hierarchies, encouraging a rhythm of viewing rather than
static readability.
THE OUTCOME
The final posters are multi-sensory and narrative-driven, standing at the intersection of film, print, and interaction. They serve as visual poems—fragmented, rhythmic, and immersive—inviting the viewer into a slowed-down, reflective experience of storytelling through design.